From Meriam Webster Online
in·no·vate verb \ˈi-nə-ˌvāt\ (in·no·vat·ed, in·no·vat·ing)
Definitions of INNOVATE
1: to introduce as or as if new
2: archaic : to effect a change in <the dictates of my father were … not to be altered, innovated, or even discussed — Sir Walter Scott>
: to make changes : do something in a new way
There are hundreds, if not thousands, of articles exhorting business to embrace innovation, to strive for innovation in pretty much “everything”–business models, product offerings, marketing. This has resulted in even larger numbers of articles and books striving to teach everyone about “innovation.” What is it? How do you do it? What do people even mean when they refer to innovations, to innovators? It seems that while many people want to play the game, they aren’t sure of the rules! As part of the role or “facilitator” for commercialization, my aim is to communicate to potential commercial partners the essence of innovations arising out of the university research laboratories. In order to do so, I want to start a dialog on the subject of innovation, and how to “realize” the benefits of an innovative concept such that it becomes an innovative product or solution. So look for future posts and references on the subject.